Top 5 Beauty Retail Apps on Android in Italy Q3 2022

During the third quarter of 2022, the top beauty retail apps on Android in Italy exhibited diverse trends in downloads and active users. Here's a closer look at the performance of the leading five apps.

Douglas – Parfüm & Kosmetik experienced fluctuating weekly downloads, starting at around 3.4K and peaking at 5.8K in early August. By the end of September, downloads stabilized at 5.3K. The app maintained a relatively stable number of weekly active users, starting from 27.7K and closing the quarter at 29.3K.

LOOKFANTASTIC -Beauty Shopping saw a steady increase in downloads, peaking at 4.6K in mid-August before dropping to 865 by the end of September. Active users for the app showed a similar trend, rising to a high of 25.1K in late August and then decreasing to 15.5K by the end of the quarter.

versione obsoleta - Sephora had consistent weekly downloads, ranging between 1.5K and 2.4K throughout the quarter. Active users remained stable, fluctuating slightly around the 15K mark and ending at approximately 14.5K.

Notino: perfumes and cosmetics showed an upward trend in downloads, starting at 817 and reaching a peak of 1.8K in mid-September. Active users also increased, beginning at 3.1K and peaking at 5K before slightly decreasing to 4.7K by the end of September.

Marionnaud had lower download numbers compared to the other apps, starting at 237 and peaking at 489 by the end of the quarter. Unfortunately, no data was provided for active users.

These insights are based on data from Sensor Tower. For more detailed analytics, visit Sensor Tower's website.